MĂ WAY | 一馬平川
Hangzhou | China | 杭州 | 中國
一馬平川是我們為戰略客戶-東原地產設計的圍繞“馬”系列項目的又一個轉折點。首先是亮相于綿陽的像素樂園（馬-盒子）；緊接著是最具象的，位于重慶的夢馬行云和童夢海馬（馬-地景）；最后，也是最新、最大、最知名的是位于重慶的金馬仙蹤（馬-裝置景觀）。
Mă Way is yet another twist in our recurring series of projects revolving around the concept of the Horse for our regular client, Dong Yuan. First came the popular HorseBox in Chengdu; soon after, the least abstract ones, HorseLand & SeaHorse, both in Chongqing; and finally, the latest, largest and most famous one, Pegasus Trail also in Chongqing.
在圍繞東原馬這一IP概念設計的，四個不同項目獲得了很大的成功后，他們再次聯系了我們，尋求更有趣的變化。這一次，針對杭州市新開發的住宅項目的公共區域，我們的創意是采用書法元素：一個由漢字馬的實際筆劃構成的馬字形游樂場。你猜怎么著？是的，這意味著就是一匹“馬”駕到。
After 4 different successful projects exploring alternative ways of playing around same Dong Yuan’s IP image of the Horse, they reached out to us a 5th time for yet another fun twist. This time, for the public realm of a newly built residential development in the city of Hangzhou, our response was a bit more calligraphic: A playscape driven by the actual shape of the Chinese character Mă (馬) which guess what? Yeah, it means Horse.
為了讓周圍樓的居民都能看到、辨認和可讀，我們用醒目的藍綠色創造了一個巨大的漢字，然后把它變成了一個游樂場。我們意識到，當書法筆畫被幾何化時，非常適合成為充滿障礙挑戰性和有趣功能性的游樂活動方式，以鼓勵社交互動。因此，它的名字，Mă（my)Way-做我想做。
In order to be visible, recognizable and even readable from all the surrounding residential towers, we created a huge Chinese character in eye-catching monochromatic aquamarine green color and then turned it into a playscape. We realized that the character’s calligraphic stroke, when geometricized, was ideal for becoming a playful path or Way of entertaining activities filled with challenging obstacles & fun features for encouraging social interactions. Thus, its name, Mă Way. You do it your way.
此外，馬字周圍的空白空間也豐富了游玩動線，包括不同的休閑迷你廣場，以下沉式廣場的形式構成座位功能，為兒童和成人提供遮蔭區域，以及為年輕人和青少年提供的運動區或為兒童提供的地面游戲，將空間轉換為多功能的全民廣場。
Furthermore, the canvas onto which the character is calligraphed, the negative surrounding space, complement the path of playful activities with different pocket plazas for leisure, offering seating opportunities in the form of sunken plaza, and shaded areas for kids and adults alike, as well as sports areas for youngsters and teenagers or floor games for kids, converting the space in a multi-functional and multi-generational square.
利用下方橫的筆畫與馬字主體分離的獨立性，我們設計了一堵游戲墻，俯瞰時，看起來像一條直線，平視時，它成為一堵充滿挑戰性的墻，除了攀爬和滑梯外，還包含了穿梭和縱向游戲。
Taking advantage of the independence of one of the strokes, separated from the main calligraphic body, we proposed a vertical play-wall, which when seen from above looks like a straight stroke line, and when seen from a pedestrian point of view, it becomes a challenging wall full of perforations & vertical games besides climbing and sliding opportunities.
一馬平川被精心設計為一條“游玩動線”，從馬字的每個筆畫的一端到另一端，充分考慮沿途不同年齡段的不同挑難度難度設置。 將地面上的筆畫設置成為孩子們玩耍和成人聚集或休息的動線，并融合在一條色彩繽紛的動線中，為游玩動線賦予了形狀和秩序。
Mă Way has been thoughtfully developed as a “Play Route” from end to end of the different character strokes, having into consideration different challenges and levels of difficulty for different age groups along the path. Calligraphy strokes on the floor set the path along which kids have fun and adults gather or have a rest, unifying them in a colorful path that gives shape and order to the Play Route.
項目名稱：一馬平川
設計方：佰筑建筑設計咨詢（上海）有限公司
設計團隊：Marcial Jesús，Javier González，Mónica Páez，Lara Broglio, Michelle，龔勛，蔣靜璇，趙芳波，張忠進 & 劉耘彤，沈春香
項目管理團隊：Matías Hernández，范江濤，& 江清霞
客戶：東原地產
項目地點：中國杭州
面積：2400 m2
狀態：完工
攝影師：鄒及人
視頻攝影師：Lalo López
Project name: Mă Way
Designer: 100 Architects
Design team: Marcial Jesús, Javier González, Mónica Páez, Lara Broglio, Keith Gong, Cosima Jiang, Ponyo Zhao, Jango Zhang & Yuntong Liu, Michelle Shen
PROJECT MANAGEMENT TEAM: Matías Hernández, Jenny Fan, & Eva Jiang
Client：Dong Yuan Dichan Properties
Location: Hangzhou, China
Size: 2400 m2
Status: Built
Photography: Rex Zou
Video Photography: Lalo López
來源：本文由佰筑建筑設計咨詢（上海）有限公司提供稿件，所有著作權歸屬佰筑建筑設計咨詢（上海）有限公司所有。
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